Monday, November 7, 2011

Oh, The Places You'll Go! (PR can take you there...)

It’s amazing when you sit down and think about all the opportunities that fall under the blanket of Public Relations (or PR if you’re acronym inclined.)I defy anyone to look at any company and not find someone doing something that falls within the realm of PR. And why is that so important? Well, it translates into nothing but good things for those looking to get into the profession.

There’s a popular saying that those who love what they do, never feel like they’re working. And that’s exactly the opportunity you have within Public Relations. As cliché as it sounds, PR offers you the chance to do exactly what you love and be well compensated for it (and I’m not just speaking financially. That’s a whole other blog in and of itself.)

Of all the careers and industries out there right now, PR really allows you to pinpoint what you love to do, and do it! Love writing? Be a grant writer or a speech writer. Love working with the public? Work in community relations or alumni relations. Love working in government, but not for government? Be an organization’s government relations person. My point is - anything you can think of probably has some way for you to make it into a job for a PR Practitioner.

So far this year, we’ve talked many times in different classes about where PR can take you and the crazy routes in can use to get you there. But I think is also offers you a great opportunity to learn about yourself along the way as well. Not just want you love doing and where you want to work, but how you do your best work and where you excel.

I really only hit the tip of the PR iceberg with how you can tailor what you do to what you love, but within that is also the chance to tailor what you do to your personality, your strengths and your natural abilities. But first, you have to learn about those things. It’s not that hard, but it does take a little effort and asking yourself some questions. For example, are you an extrovert or an introvert? And how does being one or the other alter your approach to work? If you’re not sure, look them up. You might be surprised about how much you can learn about yourself just by asking. You’ll probably also find some other pretty neat resources to help you learn about yourself.

I am no expert on self-knowledge or how to get it. I just strongly believe that the more you can pick up along the way, the better. The more you understand about yourself and what you love to do, the more you can increase your chances at getting your dream job and lots of awesome opportunities along the way. I don’t know about you, but that sounds like a pretty cool career path to me.

So if you take nothing else away from reading this far, just remember –

PR can pretty much take you anywhere you want to go and the more you learn along the way, the better chance you have at ending up where you've always wanted to be.

And in the eternal words of Dr. Seuss...

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