Compared to University, the workload in College has been an entirely different experience. No where has this been more evident than in our Photoshop project. Using Photoshop, as well as other Adobe programs that have been introduced over the semester has been challenging, but a great learning experience for a useful skill.
What really makes these projects stand out is that not only do they require at least some knowledge of the programs, they also require creativity. This makes it much different from many assignments I had in the past, which were solely research based, and did not really ask the student to be inventive. It certaintly hasn't been easy, and for someone like me, who had never really used it before, there was a lot to learn. But slowly it becomes clearer and easier to grasp. All of this is done to prepare us for this industry. This where creativity comes back into the picture. The PR line of work is competitive and every evolving. So it's important to be able and think ahead. Also, it's nice knowing that this skill can help not only in someone's professional life, but in their personal one as well.
Going back to my opening thought, while the Photoshop project does highlight the difference between University assignments, and the ones given here, the weight of it does bring back some memories. In my undergrad, there were only a few large assignments for each class, with potentially nothing to hand in for weeks at a time. Everything was worth a lot, and therefore had to be crafted very carefully. Cramming it in for the last few nights, while sometimes inevitable, was not a great idea. The PR program has been the exact opposite. Assignments are worth fewer marks, but the deadlines are a lot more frequent. This is good, as it helps teach future practitioners how to be organized, as they will no doubt be juggling multiple deadlines in their careers. However, the Photoshop assignment makes up a significant portion of the grade, and has spanned weeks of class time in terms of preparation and practice.
There's still a lot to learn, and my limited knowledge might make the final product look lackluster, but it's a stepping stone to what could be a long career. And isn't that the ultimate point?