Corprorate Social Responsibility defined well in Public Relations course; Organizational Application lecture
Arriving around 5 minutes late for the organizational application lecture, I was amazed to see that an elaborate video about a shocking incident that took place in Rana Plaza in Bangladesh were workers were kept in inhumane conditions just so they could manufacture clothes for several Canadian retailers.
This issue sometimes take s a backseat due to it happening right across the globe but in this class I could see the intent of the professor to lay emphasis on the ethical parts of business activity and what all actions were taken by the retailers in Canada which were morally wrong and which eventually lead to a drastic loss of life in the collapsed factory which consisted of 7-8 storeys, all of which collapsed.
The best part about the whole activity was that as we were all PR students, such a complex topic invokes discussion and clarifies viewpoints which it did and the whole class gained a lot from the whole discussion about corporate responsibility and communicating with the media about it. Post watching the documentary about it in class, we were given an assignment about it which further created more awareness about the topic and gave us an opportunity to dive deep in a issue and understand possible PR outcomes coming from it.
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